Create Experience


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Expertise

Design device-agnostic
Human / Machine Interface
TouchPoint Integration
User Champion

UI - IxD - UX Design

ˆ

• Synergistic interaction - user understanding
• Emphasis on product objectives
• Experience with cognitive principles
• User input prioritized
• Focus on user effectiveness

Responsive Design +

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• Fluid layout - flexible images
• Uniform experience across myriad devices
• Provision for wearables & body-borne units
• Sensory integration & behavioral modeling
• Prep for IoT & contextual computing

eBusiness Design

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• Multichannel or omnichannel strategy
• Physical retail store vs. digitally-native brand
• Right action - Right process - Right approach
• Customer experience boost
• Conversion rate & branding enhancement

Process

Thorough Groundwork
Creative Teamwork
Impeccable Realization

  1. Discover

    ±

    Ask Right Questions
    Stakeholder Position
    Market Research
    Product Objectives
    User Needs

  2. Define

    ±

    Successful product solution
    Desirable - Viable - Buildable

  3. Design

    ±

    Values - Principles - Patterns
    Aesthetic appeal ♥ Engaging design
    Ethical - Purposeful
    Pragmatic - Elegant
    Promote understanding
    Make users more effective

  4. Develop

    ±

    Leverage - Embrace
    Prototype processes
    Best frameworks
    Elegant solutions
    Efficient patterns
    Simplicity - Speed - Stability

  5. Deploy

    ±

    Optimize performance
    Quality Assurance
    Test
    Rinse - Wash - Repeat
    Aura of Effortlessness
    Sense of Flow
    GO Live

Projects

Selected Samples>

About

"A fierce creative intelligence... " —The New York Times

  • RR

    Designer - Developer - Curator
    Curatorial Essays in support of exhibitions
    UI - IxD - UX Pro | 15 years+
    Intuitive - Passionate - Dedicated
    Excellence > Perfection
    Team Player + Team Builder

  • 2020 →

    Into the Beyond

    Quantum Entanglement
    Yeah, Let's design for THAT phenomenon!

  • 2007-2019

    Online & Physical

    iPhone begets myriad Smart Devices.
    A Trinity makes dreams possible.
    Apps & Sites sow daily experience.
    Frameworks & JS Libs wax prolific

  • 2004-2006

    UI - IxD - UX

    The digital screen
    The 30,0000 sq ft Gallery Experience
    - Combined focus

  • 1998-2003

    Nices Inc is born

  • 1995-1998

    Freelance

    Pioneer Online IR Annual Reports
    Fortune 100 AT& T, Pfizer & others
    NYC design boutiques - Cutting edge sites

Inspiration

Build innovation accordingly

Dieter Rams

Designer | Human Machine Interfaces

"Back to purity, back to simplicity."

Stephen Hawking

Theoretical Physicist

"I believe things cannot make themselves impossible."

R. Buckminster Fuller

Comprehensive Anticipatory Design Scientist

"Experience, which comes before thinking, is inherently inclusive."

Contact

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